Getting in the right mindset for business

Getting in the right mindset for business

This month in my business club, I am working with the ladies on getting into the right mindset for business.  But why is this so important.

Well, it’s as simple as this.  You can have the best product or service out there, you can know everything there is to know about how to market it to your ideal client, but if you don’t have the right mindset, you just won’t have the confidence to go out there and go after those paying clients.

You may well dabble a little here and there but you will get sporadic results.  You will stumble when asked for a discount and may well end up giving one!  You may start to lose motivation when you get rejected by someone and you find out they buy elsewhere.

Getting in the right mindset is critical and the very first thing you need to before anything else when building a business in my opinion.  Forget reading up and watching more webinars on how to grow sales through Facebook until you truly believe in yourself and your product and are prepared to stand up and shout it out from the rooftops how fabulous you are.

And once you have that cracked, as fired up and enthused as you may be about creating your own business, it will take hard work, commitment and personal investment on your own part along with self-responsibility for making things happen.

There is no point sitting and dreaming about what you are going to do.  You have to get off your backside and do it!

Putting it quite simply …

Action takers win

The following tip is from one of the wonderful ladies in my business group. We were talking about how it’s ok doing all your planning and getting motivated, but at some point you are simply going to have to take action.

Karen Thomas from Red Oak Coaching showed us an example of what she uses in her workshops.  She held a tealight in her hand and asked everyone to close their eyes and really focus on blowing out the candle.  The reality of course was that when everyone opened their eyes, the candle was still lit.

It was only when someone took action and used their breath that the candle was able to be blown out.  It’s all very well having plans and dreams but basically until you get off your arse and take some action, nothing is going to materialise.

Harsh but fair.

And Karen has allowed me to share her video with you to watch.

What are you going to take action on today?  Leave a comment below and let me know.


Related article: Having the mindset of a successful business owner


How to overcome your fear when outside your comfort zone

How to overcome your fear when outside your comfort zone

Overcome your fear

Running a small business on your own can be a scary place at times and often we find it necessary to step outside of our comfort zone.

This could be from having to cold call, contacting a difficult client, chasing in a bad debt, public speaking or simply putting yourself out there to promote your product or service.

There are many ways to help overcome your fear but here is a top one I was given a long time ago and which works.

Think of someone that you admire and successful in your industry.  Get a picture of them and print of and keep near your desk or work station.  When you get the jitters, simply look at their picture and ask yourself what they would do in your situation.

Take a deep breath and then take the action that you believe they would take.

Really try to get into the mindset of the person you have chosen if they were dealing with the situation.  Think about the following:

  • What would be they be wearing?
  • What language would they use, what tone of voice – friendly and fun or assertive and commanding?
  • Would they be standing or sitting?
  • Where would they be – at their office or at the client’s premises?
  • What method of communication would they use – email, telephone, letter or face to face?
  • What would they have with them or near them– client records, notepad, a glass of water?

By emulating a successful person that you admire, you can feel a connection with them and know that whatever step you take is going to be one step closer to becoming as good as they are.

Try it out for yourself and see if it helps you overcome your fear.  Pop over to the Facebook page and let me know.